Some interesting insight from Gemalto's 2017 Data Breaches and Customer Loyalty Report:
- Of the 10,000 consumers interviewed, only 27% feel businesses take customer data security seriously
- 70% would take their business elsewhere following a breach
- 41% fail to take advantage of available security measures available such as multi-factor authentication
- 56% use the same password for multiple online accounts
While consumers are rightfully skeptical of the security hygiene of businesses they interact with, there is certainly a role for consumers to play here.